Dovetail WorkwearWorkwear For Women By WomenOne of the most impactful ways to celebrate Women’s History Month is to support women-owned businesses. That’s why NRI is highlighting Dovetail Workwear this month. Dressing for success in the workplace takes on a whole new...

C3CASE STUDYBEHIND THE BRAND C3 is a world-renowned snow brand where every binding detail is carefully crafted, and each board is designed with a purpose. C3 was formed in 2002 to foster and distribute three innovative young brands, CAPiTA, Coal, and UNION with a rich...

SIX EIGHT SIXCASE STUDYBEHIND THE BRAND For nearly three decades 686 has been developing, testing and engineering the best snow performance apparel. As an independently operating brand, 686 strives to create innovative experiences and sustainable communities with the...

BN3THCASE STUDYBEHIND THE BRAND BN3TH is a men’s underwear and first-layer brand based in Vancouver, British Columbia. The company was founded in 2011 under the brand name MyPakage but changed its name to BN3TH in 2018. The brand DNA stemmed from the idea that no one...

GlobeCASE STUDYBEHIND THE BRAND Founded in 1985, Globe International Limited is a universal producer and distributor specializing in purpose-built apparel, footwear, and skateboard hardgoods (decks, wheels, trucks, etc.) for board sports, street fashion, outdoor, and...

Troy Lee DesignsCASE STUDYBEHIND THE BRAND After finding success painting helmets in his parent’s garage for family and friends, Troy Lee Designs quickly became a catalyst in the riding apparel industry and is regarded today as the premier custom helmet paint shop...

Frankies BikinisCASE STUDYBEHIND THE BRAND Frankies Bikinis is a female-led beachwear and lifestyle brand known for their fashion forward designs, innovative fabrics, and inclusive range of styles created for women of all shapes and all sizes. Mother and daughter duo,...

Black Diamond EquipmentCASE STUDYBEHIND THE BRAND Black Diamond Equipment was started after the bankruptcy of a tiny, 30-year-old company – Chouinard Equipment – in 1989. Since then, Black Diamond Equipment (BD) has grown into a global leader in the outdoor space. BD...

StioCase StudyBEHIND THE BRAND NRI began working with Stio in 2012 – proudly fulfilling the very first orders for a new brand that was founded by old friends. NRI admired the product, people, and vision that Stio brought to the outdoor apparel industry. Being a...

Herschel Supply CompanyCASE STUDYBEHIND THE BRAND In 2009, the Cormack brothers approached NRI for logistics help for a new brand they were starting – Herschel Supply Co. Lyndon and Jamie Cormack were already familiar with NRI due to NRI’s fulfillment of brands that...

ALOHA CollectionCASE STUDYHISTORY LESSON Co-founders Rachael and Heather started ALOHA Collection in 2013 with a vision "To build an international ‘Ohana, one bag at a time.” Within two short years of their founding, the accessories company grew significantly. While...

What We DoOUR EXPERTISEHISTORY LESSON Mike and Jeremy founded Ciele Athletics in 2014 with the tagline “everybody run”. After managing their fulfillment in-house for many years and experiencing tremendous growth, they began the search for a 3PL partner who could...