Behind the Brand  

Born of van life and enjoyed by adventure seekers everywhere, Rumpl exists to enrich the outdoor experience through versatile, high-performance comforts. Inventors of The Original Puffy Blanket and originators of the technical blanket category, Rumpl changed the way the world gets cozy. Rumpl’s products enhance places and pursuits from mountains to beaches and every adventure in-between. Their vision is to get more people outdoors, comfortable and prepared for whatever unfolds.  

Every inch of their brand is fueled by purpose. They design with the planet in mind, celebrate creativity, and believe comfort should never be complicated. Simply put: Rumpl makes products that look good, feel good, and do good. 

Rumpl helps you feel ready for whatever unfolds, empowering an active, adventurous life outside and in motion. They focus on the moments after and between the action, creating high-performance, versatile, visually stunning comfort solutions that keep you warm and comfortable, so you can be fully present during the ‘After It’ moments in life. 

Better Together 

After a rocky holiday season with their previous 3PL, Rumpl knew it was time for a change. Orders were delayed, tracking was spotty, and communication was falling short – exactly what you don’t want during peak season. 

They needed a fulfillment partner that could match their momentum, understand their audience, and protect the customer experience they worked so hard to build. 

Enter NRI. 

From the first conversation, Rumpl saw alignment. NRI’s experience with outdoor and lifestyle brands, flexible infrastructure, and collaborative approach in partnerships made the transition feel less like a handoff and more like a handshake.

“Working with NRI has been a breath of fresh air – for us and for our customers.”

Kelsey Pascual

Global Operations Manager, Rumpl

The Result 

A holiday season that delivered. Literally. 

 With NRI in place, Rumpl experienced: 

✔️ Reliable, on-time shipping
✔️ Clear communication and operational transparency
✔️ A fulfillment partner that felt like an extension of their team 

“Our experience working with NRI has been that of a true partnership. Open communication and visibility have fostered an environment that allows for collaboration and strong problem solving. It’s been a pleasure working with all departments from our day-to-day team all the way up to leadership. Our voices are always heard, and a mutually beneficial solution is always the top priority as we work through any inevitable speed bumps. At the end of the day Rumpl has the comfort of trust in our 3PL, which is key as we work together to expand our distribution.”

Kelsey Pascual

Global Operations Manager, Rumpl

We’re proud to be Rumpl’s fulfillment partner and even prouder to support their mission of making the outdoors more comfortable, inclusive, and exciting. With NRI behind the scenes, Rumpl can stay focused on creating products that turn heads and spark adventure. Because when brands like Rumpl go all-in, we do too.

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